Fiat Crash Tests Animals

When Fiat crash tests a Panda, they really crash test a panda!

At least that’s the impression given by a new award-winning European TV campaign for the brand. The series of TV and magazine ads, created by French agency Marcel Paris, won a gold medal at the Cannes Lions advertising festival last week.

OK, so it’s got nothing to do with hot hatches, but it shows that car companies are still capable of coming up with clever adverts.


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Author: Chris Auty

Voted the Breakthrough Blogger of 2013 by SEAT and the Guild of Motoring Writers , Chris has lived and breathed cars since he was old enough to say 'faster'. With a penchant for hot hatches and an allergy to public transport, he would much prefer to drive a bad car than never drive at all. Fortunately his family has learned to put up with this obsession and the internet has provided a channel for his ramblings.

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1 Comment

  1. FIAT is actually sending 4 versions of the 500 to The States- great news, the US market sure could use the variety- I drove one of these things in Greece… nice car, and a lot of fun!

    Viva FIAT!

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